I was just thinking about this… People stereotype in large part because our brains put things we observe into categories in order to learn and remember things better. This is why we can recognize something as a “cup” even if we haven’t seen it before. It’s very hard to program computers to do this type [...]
So, Malcolm Gladwell is this author who wrote Blink and The Tipping Point, both really cool books. Blink talks a lot about implicit memory and the unconscious while The Tipping Point focuses on how little things can cause massive social changes. I’ve just started The Tipping Point, but I just read a chapter that focused [...]
I thought that this was a really cool commercial that connected to both the Williamson text (the subject (you) is missing from the ad) and the unit on travel advertising.
http://www.youtube.com/watch?v=rn0lwGk4u9o&mode=related&search=
There are TONS of Australian signifiers in this commercial. Also, the whole thing is focused on YOU (like all of Australia can’t really do anything unless [...]
So I found this clip of three different beer ads from Thailand on YouTube. All the actors are Thai, as far as I can tell, but the subject matter is very universal and quite hilarious. The last of the three ads shows a cultural difference between the United States and Thailand, but the other two [...]
A little bit of googling led me to this interesting blurb from a magazine:
“THE British are disagreeable introverts who are closed to new ideas, right? Not according to Antonio Terracciano and Robert McCrae at the US National Institutes of Health. They surveyed more than 40,000 adults from 49 cultures and concluded that most national stereotypes [...]
Two earlier posts that just got pushed off the main page really interested me. One is a Burger King ad and one is a Visa ad. There are dance numbers in both of them… Well, if you watch both, you’ll see that many parts are exactly the same except that the men and women are [...]
So, adding to the recent discussion about social causes and commodification… What do you all think of that as it relates to the (Product)Red campaign? I think most people know what it’s all about, helping fight AIDS in Africa. You can read more about it on the website:
www.joinred.com
Anyways… Is THIS okay? Are businesses taking advantage [...]
So over spring break my friends and I went to Disneyland. While there we decided that we just HAD to go on the “It’s a Small World” ride. You know, it’s a small world afterall, la di da puppets singing and all.
You would not BELIEVE the national stereotypes on this ride! In fact… that’s ALL [...]
So in class on Tuesday we saw some fragrance ads. The one for women showed a woman staring straight at the viewer (presumably a woman) while the man had his eyes covered, was facing away, and seemed more like a prop and part of the beach environment than an individual. In the ad for men, [...]